Columbia Gorge Toyota logo
Open Today! 8:00 AM - 7:00 PM
Open Today! 8:00 AM - 7:00 PM
1900 W 6th St The Dalles, OR 97058 541-296-2271

Discover The Features Of The New 2020 Toyota Prius Prime In The Dalles

Are you looking for an advanced hybrid with exciting performance and technology features? Then you need to head over to our Columbia Gorge Toyota dealership in The Dalles, OR, to discover the new 2020 Toyota Prius Prime for sale. 

The new Prius Prime is Toyota’s more advanced Hybrid yet. With a unique design that showcases dynamic lines and Quad-LED projector headlights, the new Prius Prime is ready to take the highway by storm. Schedule a test drive of the 2020 Toyota Prius Prime at our local Columbia Gorge Toyota dealership for a personalized tour.

Discover The Prius Prime Performance

Featuring a dual-motor drive system that helps propel the Prius Prime, drivers of this impressive Toyota hybrid will love the boost in acceleration, improved efficiency, and the added benefit of the EV drive mode. With this high-tech drive mode, take advantage of the EPA-estimated 25-mile driving range that will deliver on an EPA-estimated 54 miles combined.

Plus, make use of the optimized proven hybrid technology and optimized Plug-In mode to enjoy an additional class-leading EPA estimated 133 MPG electrical. And when you combine all the systems together, challenge what’s possible with an EPA-estimated total driving range of 640 miles.

Technology That Moves You

With enough technology features to help improve any drive, the new 2020 Toyota Prius Prime comes with easy entertainment systems built for you. Bring along all your favorite apps with the help of Apple CarPlayⓇ. Now you can make calls, receive hands-free messages, and listen to your favorite music apps, all while keeping your phone in your pocket. And with the JBLⓇ Premium Audio System, enjoy listening to your favorite highway jams through the Premium Audio Ten Speakers.

Safety Features Designed To Make The Road Safe

We at Columbia Gorge Toyota understand that picking a vehicle with a high level of safety is essential when it comes to your next car. That’s why we are happy that the new 2020 Toyota Prius Prime comes with advanced driver assistant features that are designed for safety. Take advantage of features like the:

  • Pre-Collision System with Pedestrian Detection
  • Lane Departure Alert with Steering Assist
  • Full-Speed Range Dynamic Radar Cruise Control
  • Intelligent Clearance Sonar with Intelligent Parking Assist
  • Blind Spot Monitor

Visit Columbia Gorge Toyota For All Your Vehicle Needs

When you start searching for your next Toyota sedan, truck, or Hybrid for sale, make sure you visit our team at Columbia Gorge Toyota first. Our friendly auto sales team is more than happy to help you find the right car that works with your lifestyle. Plus, we offer a wide range of new car specials that make purchasing your next vehicle easy. Get started by filling out our secure credit application on our website to get started.

Prius Prime




Available Trims:


  • LE

    2020 Prius Prime LE

    Starting MSRP*: $27,600*

    • Engine: 1.8-Liter 4-cylinder Aluminum DOHC 16-Valve with Variable Valve Timing with intelligence (VVT-i), EV/ECO/POWER Modes
    • Transmission: Electronically controlled Continuously Variable Transmission (ECVT)
    • Performance: 95 hp @ 5200 rpm (71 kW @ 5200 rpm), 105 lb.-ft. @ 3600 rpm (142 N•m @ 3600 rpm)
    • Fuel Economy: 55/53/54 EPA-estimated mileage estimates (hybrid mode mpg city/highway/combined) 2020 Prius Prime EPA-estimated 55 city/53 hwy/54 combined mpg. Actual mpg will vary based on driving habits, weather, temperature and road/traffic conditions. For more information on mpg, please see www.fueleconomy.gov
    • View Inventory
    • View Key Features
    • 2020 Toyota Prius Prime LE

      • Interior Features: Smart-flow climate control system with pollen filtration; Remote A/C System; Integrated backup camera; 4.2-in. color dual Multi-Information Display (MID) with customizable screens including Energy Monitor, Hybrid System Indicator and Eco Score, Eco Savings Record, Drive Monitor, Eco Diary, climate control, driver support systems, audio system content and navigation system content; 5-passenger seating with 60/40 split fold-down rear seats with center armrest and cup holders; SofTex®-trimmed tilt/telescopic steering wheel with audio, climate, Multi-Information Display (MID) and Bluetooth® hands-free phone controls; Digital instrumentation with speedometer, hybrid system power meter, fuel gauge, odometer, current fuel economy, shift-position indicator, EV/hybrid mode indicator, and drive mode indicator; Fabric-trimmed heated front seats with armrests and seatback pockets; 6-way adjustable driver's seat; 4-way adjustable front passenger seat; Soft-touch upper door trim with chrome accent, SofTex®-trimmed door armrest area with chrome interior door handles; Smart Key System on driver's door with Push Button Start; Power windows with auto up/down; Dual sun visors with extenders and illuminated vanity mirrors; Power door locks; Rear center console with armrest and two rear cup/bottle holders; Cargo area lightweight tonneau cover; One front 12V auxiliary power outlet; Rear dome light; Cargo area light; Front door storage pockets with sculpted bottle holders; rear door storage bottle holders; Foot pedal parking brake; Charging cable for standard 120V outlet.

      • Exterior Features: Quad-LED projector headlights with auto-off feature; LED Daytime Running Lights (DRL) with on/off feature; LED taillights and stop lights; Patterned acrylic grille overlay with active grille shutter; Heated power outside mirrors with folding feature; 15-in. 5-spoke alloy wheels with two-tone wheel covers and P195/65R15 tires; Washer-linked variable intermittent windshield wipers; Dual-wave rear glass design; Carbon-fiber-reinforced-polymer rear hatch; Charge port with illumination and charge indicator light.
  • XLE

    2020 Prius Prime XLE

    Starting MSRP*: $29,500*

    • Engine: 1.8-Liter 4-cylinder Aluminum DOHC 16-Valve with Variable Valve Timing with intelligence (VVT-i), EV/ECO/POWER Modes
    • Transmission: Electronically controlled Continuously Variable Transmission (ECVT)
    • Performance: 95 hp @ 5200 rpm (71 kW @ 5200 rpm), 105 lb.-ft. @ 3600 rpm (142 N•m @ 3600 rpm)
    • Fuel Economy: 55/53/54 EPA-estimated mileage estimates (hybrid mode mpg city/highway/combined) 2020 Prius Prime EPA-estimated 55 city/53 hwy/54 combined mpg. Actual mpg will vary based on driving habits, weather, temperature and road/traffic conditions. For more information on mpg, please see www.fueleconomy.gov
    • View Inventory
    • View Key Features
    • 2020 Prius Prime XLE

      • Interior Features: Smart-flow climate control system with pollen filtration; Remote A/C System; Integrated backup camera; 4.2-in. color dual Multi-Information Display (MID) with customizable screens including Energy Monitor, Hybrid System Indicator and Eco Score, Eco Savings Record, Drive Monitor, Eco Diary, climate control, driver support systems, audio system content and navigation system content; Predictive Fuel-Efficient Drive; 5-passenger seating with 60/40 split fold-down rear seats with center armrest and cup holders; SofTex®-trimmed tilt/telescopic steering wheel with audio, climate, Multi-Information Display (MID) and Bluetooth® hands-free phone controls; Digital instrumentation with speedometer, hybrid system power meter, fuel gauge, odometer, current fuel economy, shift-position indicator, EV/hybrid mode indicator, and drive mode indicator; SofTex®-trimmed heated front seats with armrests and seatback pockets; 8-way power-adjustable driver's seat with power lumbar support; 4-way adjustable front passenger seat; Soft-touch upper door trim with chrome accent, SofTex®-trimmed door armrest area with chrome interior door handles; Smart Key System on three doors with Push Button Start and remote illuminated entry; Power windows with auto up/down; Dual sun visors with extenders and illuminated vanity mirrors; Power door locks; Rear center console with armrest and two rear cup/bottle holders; Qi-compatible wireless smartphone charging with charge indicator light; Cargo area lightweight tonneau cover; One front 12V auxiliary power outlet; Rear dome light; Cargo area light; Front door storage pockets with sculpted bottle holders; rear door storage bottle holders; Foot pedal parking brake; Charging cable for standard 120V outlet.
      • Exterior Features: Quad-LED projector headlights with auto on/off feature; LED Daytime Running Lights (DRL) with on/off feature; LED taillights and stop lights; Patterned acrylic grille overlay with active grille shutter; Heated power outside mirrors with folding feature; 15-in. 5-spoke alloy wheels with two-tone wheel covers and P195/65R15 tires; Washer-linked variable intermittent windshield wipers; Dual-wave rear glass design; Carbon-fiber-reinforced-polymer rear hatch; Charge port with illumination and charge indicator light; Smart charging cable lock.
  • Limited

    2020 Prius Prime Limited

    Starting MSRP*: $33,500*

    • Engine: 1.8-Liter 4-cylinder Aluminum DOHC 16-Valve with Variable Valve Timing with intelligence (VVT-i), EV/ECO/POWER Modes
    • Transmission: Electronically controlled Continuously Variable Transmission (ECVT)
    • Performance: 95 hp @ 5200 rpm (71 kW @ 5200 rpm), 105 lb.-ft. @ 3600 rpm (142 N•m @ 3600 rpm)
    • Fuel Economy: 55/53/54 EPA-estimated mileage estimates (hybrid mode mpg city/highway/combined) 2020 Prius Prime EPA-estimated 55 city/53 hwy/54 combined mpg. Actual mpg will vary based on driving habits, weather, temperature and road/traffic conditions. For more information on mpg, please see www.fueleconomy.gov
    • View Inventory
    • View Key Features
    • 2020 Prius Prime Limited

      • Interior Features: Smart-flow climate control system with pollen filtration; Remote A/C System; Integrated backup camera; 4.2-in. color dual Multi-Information Display (MID) with customizable screens including Energy Monitor, Hybrid System Indicator and Eco Score, Eco Savings Record, Drive Monitor, Eco Diary, climate control, driver support systems, audio system content and navigation system content; Predictive Fuel-Efficient Drive; 5-passenger seating with 60/40 split fold-down rear seats with center armrest and cup holders; SofTex®-trimmed tilt/telescopic steering wheel with audio, climate, Multi-Information Display (MID) and Bluetooth® hands-free phone controls; Heated steering wheel; Digital instrumentation with speedometer, hybrid system power meter, fuel gauge, odometer, current fuel economy, shift-position indicator, EV/hybrid mode indicator, and drive mode indicator; SofTex®-trimmed heated front seats with armrests and seatback pockets; 8-way power-adjustable driver's seat with power lumbar support; 4-way adjustable front passenger seat; Soft-touch upper door trim with chrome accent, SofTex®-trimmed door armrest area with chrome interior door handles; Smart Key System on three doors with Push Button Start and remote illuminated entry; Power windows with auto up/down; Dual sun visors with extenders and illuminated vanity mirrors; Power door locks; Auto-dimming rearview mirror with HomeLink® universal transceiver; Rear center console with armrest and two rear cup/bottle holders; Qi-compatible wireless smartphone charging with charge indicator light; Cargo area heavy sliding tonneau cover; One front 12V auxiliary power outlet; Rear dome light; Cargo area light; Front door storage pockets with sculpted bottle holders; rear door storage bottle holders; Foot pedal parking brake; Charging cable for standard 120V outlet.
      • Exterior Features: Quad-LED projector headlights with auto on/off feature; LED Daytime Running Lights (DRL) with on/off feature; Integrated LED fog lights and LED accent lights; LED taillights and stop lights; Patterned acrylic grille overlay with active grille shutter; Heated power outside mirrors with folding feature; 15-in. 5-spoke alloy wheels with two-tone wheel covers and P195/65R15 tires; Rain-sensing variable intermittent windshield wipers; Dual-wave rear glass design; Carbon-fiber-reinforced-polymer rear hatch; Charge port with illumination and charge indicator light; Smart charging cable lock.



*MSRP excludes the Delivery, Processing, and Handling Fee of $1045 for Cars (Yaris, Yaris iA, Yaris Liftback, 86, Corolla, Corolla iM, Corolla HB, Camry, Camry HV, Prius LB, Prius c, Prius Prime, Avalon HV), $1,245 for Small/Medium Trucks, SUVs and Van (C-HR, RAV4, RAV4 HV, Highlander, Highlander HV, 4Runner, Sienna, Tacoma), $1,595 for Large SUVs (Sequoia, Land Cruiser), and $1,595 for Large Truck (Tundra). (Historically, vehicle manufacturers and distributors have charged a separate fee for processing, handling and delivering vehicles to dealerships. Toyota's charge for these services is called the "Delivery, Processing and Handling Fee" and is based on the value of the processing, handling and delivery services Toyota provides as well as Toyota's overall pricing structure. Toyota may make a profit on the Delivery, Processing and Handling Fee.) Excludes taxes, license, title and available or regionally required equipment. The Delivery, Processing and Handling Fee in AL, AR, FL, GA, LA, MS, NC, OK, SC and TX will be higher. The published prices do not apply to Puerto Rico and the U.S. Virgin Islands. Actual dealer price will vary.
Offer Expires 02-05-2050.